Investments in U.S. training expertise startups reached a report $2.2 billion in 2020. Throughout the globe, that determine surpassed $16 billion, marking a 32-fold improve from 2010.
Few buyers have watched, and fueled, the expansion of the edtech trade as carefully and constantly as Attain Capital, one in all a handful of enterprise companies that has targeted its investments in training expertise startups for the previous 10 years. And with the rise in adoption of edtech instruments—largely as a result of pandemic—Attain sees loads of different alternatives rising for an additional decade.
Right this moment, the San Francisco-based agency introduced it has raised $165 million for its third fund. Monetary backers embody Sesame Workshop, Kaiser Permanente, Nationwide Geographic and AIMS Imprint of Goldman Sachs Asset Administration. This cash will help roughly 20 funding offers on the seed, Sequence A and Sequence B phases, in keeping with Shauntel Garvey, a co-founder and associate at Attain Capital.
Attain has now raised $311 million throughout its three funds and invested in 90 edtech startups.
As utilization of edtech merchandise has spiked throughout the change to distant studying, so too have the amount and dimension of funding offers for digital training suppliers. And trailing carefully are training funds from new companies and outdated ones, together with ETS and Salesforce.

“That we have been capable of elevate a 3rd fund factors to a maturation of the trade,” says Garvey. “With the pandemic, persons are coming round to appreciate the significance of getting the correct edtech instruments that be certain that college students have nice academic experiences.”
Distant studying has additionally uncovered and exacerbated socioeconomic divides, leading to uneven entry to academic sources (particularly for households that also can’t get on-line). Garvey says that’s been high of thoughts for her group as they consider alternatives, and she or he factors to Attain portfolio corporations like Paper, which works with college districts to supply free tutoring to college students, as examples of options that assist alleviate inequities.
At $165 million, Attain’s latest fund could appear small, not less than in comparison with latest fundraising benchmarks set by its friends. Owl Ventures, one other edtech-focused enterprise capital agency, raised $585 million for 2 new funds final yr. Study Capital is at present elevating $250 million for its subsequent fund.
Profitable buyers typically elevate larger subsequent funds to write down larger checks for extra established startups. Attain, although, is sticking to its specialty, says Garvey: “We’re nonetheless very a lot dedicated to supporting corporations on the early stage, and we really feel we will establish these winners early.”
Investing in early-stage startups, which are sometimes nonetheless fine-tuning their enterprise fashions and product-market match, is dangerous. But when the corporate succeeds, there could be a huge payday. Final November, Discovery Training paid $140 million to amass one in all Attain’s portfolio corporations, Thriller Science, which had raised simply $4.5 million in enterprise capital.
That was the newest of Attain’s seven exits thus far, and Garvey believes others will comply with. “Earlier, it was principally non-public fairness companies that have been doing many of the acquisitions. Now we’re seeing extra strategic acquisitions, just like the Discovery deal. I do assume the massive tech gamers—Apple, Google, Microsoft—shall be extra energetic sooner or later.” Apart from these avenues, she provides, the emergence of SPACs additionally presents one other exit alternative.
The agency has been honing its betting senses for nearly a decade. Attain’s roots return to 2012, when it was a seed fund at NewSchools Enterprise Fund, an Oakland-based nonprofit training philanthropy. After investing almost $12 million in 39 training startups, the group that led the work spun off into its personal agency, Attain Capital.
A few of its earliest investments in Ok-12 corporations now boast a large footprint. Amongst them: ClassDojo, a communication app that claims 51 million customers throughout 180 international locations, and Nearpod, a digital lesson platform utilized in 99 of the 100 largest U.S. college districts.
Attain has been branching out into different sectors of the training market as effectively. Providers provided by its portfolio corporations now vary from a coding bootcamp and school mentoring service, to medical flashcards, a daycare listing and a podcast app. It’s additionally trying past the U.S. Earlier this week, Attain participated in a seed spherical for FourthRev, a London-based firm that works with tech corporations and schools to supply digital abilities packages.
Garvey credit a big a part of the Attain’s success to its variety. Within the enterprise world, the place girls characterize simply 12 % of decision-makers, Attain is likely one of the few companies led by a majority-women group. Past gender, she notes her colleagues—former academics, entrepreneurs and technologists—additionally deliver a broad spectrum of backgrounds and experiences to their work.