Advancing to the highest 1% of any MLM alternative is sort of a problem, selecting to start out throughout with a brand new firm and doing it once more is completely astounding.
After taking a break from Community Advertising for nearly a 12 months… What Daniel Ok. Music plans to do subsequent could also be his hardest problem; not solely does he plan to do it once more with a brand new, slightly giant firm, he’s going to do whereas working a full-time job! Why? To show to you that it CAN be achieved.
It’s mentioned that with the intention to have success in community advertising and marketing you might want to actually grasp one ability. Whether or not it’s presenting, closing, encouragement, or (for the web world) copywriting, website positioning or social networking, it is extremely vital to determine your expertise and “run” with it.
Daniel Ok. Music has mastered the extremely profitable artwork of Workforce-Constructing: The branding of a tradition and system of duplicating distributors that utterly belief his management. He’s an instance of the ability conventional community advertising and marketing strategies have on these that may get hold of this ability.
Throughout this extremely hectic time, I had an opportunity to satisfy up with him and I wish to invite you to try our dialog in hopes that you could be acquire some worth from a real MLM guru.
* Disclaimer: Soomin-Kim.com doesn’t encourage “alternative leaping,” nevertheless the story of Daniel Ok. Music is an affidavit to the ability of the community advertising and marketing alternative and reiterates our perception that individuals select leaders earlier than selecting an organization. In different phrases, we imagine that to start with, persons are shopping for YOU; not your merchandise nor compensation plan.
sK: I am simply going to start out with the fundamentals…how lengthy have you ever been concerned in Community Advertising?
Daniel: I have been part of the Community Advertising Business now for nearly 7 years. The vast majority of which has been full time…I began again in Could of 2003 as I used to be getting ready to graduate from Artwork Heart School of Design in Pasadena. I have been a part of The Well being and Wellness Business for all the 7 years I’ve marketed. It wasn’t till this previous 12 months that I made a decision to tackle two separate profession paths; one as a designer & advertising and marketing supervisor, and the opposite as a community marketer (once more).
sK: So what’s your age for the time being… you continue to appear to be a child to me.
Daniel: I am 29, look 20, and possibly act extra like I am 12… I get pleasure from being a “child,” life was far more gratifying while you had been a child. I envy the innocence, simplicity and pureness of a kid’s actions, decisions, and ideas… though getting carded for ‘R’ rated motion pictures at nearly 30 is a bit annoying.
sK: I hear you brotha, I am 31 and I get carded all over the place too! I am guessing it is an Asian factor. Previous to extra critical issues…anybody that is aware of you, is aware of that you just love vehicles… what number of completely different vehicles have you ever owned?
Daniel: Umm… up to now? I’ve owned (9) vehicles previously (8) years… I began in community advertising and marketing with a Honda Civic that I purchased in highschool. The primary automobile I purchased “by way of” community advertising and marketing was a 1993 Acura NSX (which was my dream automobile rising up as a child)… That NSX was then adopted up with a: 2002 BMW 325i, 2004 Infiniti G35 coupe, 2005 Lotus Elise, 1997 Acura NSX-T, 2008 Honda Aspect SC, 2008 Lexus GS350, 2004 Honda s2000, and now a 2010 BMW 335i… I believe that is it… I actually get pleasure from vehicles.
sK:…uhh yea you suppose?
Daniel: I imply, contemplating that I haven’t got another actual vices (like consuming, smoking, or partying) that is my solely actual vice. I simply hope my future wife-to-be can nonetheless love me for it.
Vice: Daniel’s customized Acura NSX – His “dream” automobile previous to community advertising and marketing.
sK: So long as she’s driving what she desires… you may be okay. The place are you at the moment dwelling now?
Daniel: I at the moment reside within the Newport, California. I was in Rowland Heights and Diamond Bar most of my life, however moved out to Orange County about (2) years in the past as a result of my brother needed to be nearer to work… and since I make money working from home, location actually did not matter a lot to me. It is undoubtedly a pleasant space.
sK: Earlier than I overlook, on a critical observe, I respect you taking a while out of your schedule to talk, with that being mentioned… let’s simply get all the way down to it…WHERE THE HECK HAVE YOU BEEN!?
Daniel: Not an issue. Sorry it is taken this lengthy to lastly sit all the way down to have this dialog! The place have I been?! Haha…. Let’s simply say I took a few 12 months off to “reinvent myself” if you’ll.
sK: Reinvent? Like Madonna? What’s there to reinvent?
Daniel: To grasp what I did, would imply you’d need to look slightly additional into my background earlier than community advertising and marketing. I’ve at all times needed to be an artist or a designer, this was my main ardour. I imply, I even went to an Artwork Faculty to pursue this ardour… and YOU know that coming from an Asian-American background, most mother and father need you to be a health care provider, lawyer, or something “prestigious”.
sK: Yea, I can perceive that…on the very least an engineer proper!?
Daniel: Proper, so you’ll be able to think about the psychological heart-attack my mother and father suffered once I introduced that I “needed to be an artist” and go to an artwork faculty! This may NOT make for good household dinner bragging conversations between aunts and uncles.
sK: It is all about bragging rights with them…
Daniel: Okay, quick ahead 3-4 years, and I obtained began in community advertising and marketing RIGHT out of faculty… I discovered myself in large (and I DO imply large) pupil mortgage money owed, and bank cards graduating.
sK: Approx. how a lot?
Daniel: I believe my pupil mortgage balances had been within the $145,000 vary, not together with bank cards. So I used to be introduced with a CHANCE to make some cash by way of community advertising and marketing as I ready to graduate from school.
sK: That is lots of debt…had been you sponsored in MLM from somebody that was already a pacesetter?
Daniel: My sponsor was somebody who has been very profitable along with his personal community advertising and marketing profession, and took me underneath his wings to mentor and train me the “sport”… and for 7 years, I did community advertising and marketing FULL-TIME; as the one technique of an revenue supply. It was GREAT, however it at all times weighed on my conscience that I appeared to have uncared for my artist passions to pursue advertising and marketing.
24k +…not dangerous for a “BONUS” verify! (Discover there’s one behind it as nicely)
sK: Oh obtained it… you by no means actually had an opportunity to reevaluate issues…by no means “pulled over on the facet of the freeway” if you’ll?
Daniel: Proper…so after strolling away from my final alternative, I made a decision to take a while off to pursue a profession that DIDN’T contain community advertising and marketing. This was an enormous gamble to stroll away from the ONLY factor I knew easy methods to do, and the ONLY factor that paid my payments.
sK: So was it a mistake?
Daniel: Nope…the gamble paid off. I landed an superior place as a design and creatives member of Leg Avenue Inc, one of many industries largest costume and lingerie manufactures within the US! I shortly took on much more obligations serving to in all aspects of the design and artistic course of there. It felt nice to lastly have a productive and optimistic outlet for my inventive wants!
sK: They need to’ve tapped into your advertising and marketing prowess…
Daniel: That is what they did… they could not ignore my previous as a marketer. They shortly began to harness my experiences to assist with branding tasks, and advertising and marketing assets and instruments. I simply obtained promoted as a advertising and marketing supervisor there.
Daniel using his design and artwork ardour behind a desk for Leg Avenue Inc. Picture: Hank Lee
sK: So that you utterly forgot about MLM?
Daniel: Nicely no… with that being mentioned, I additionally at all times had one eye again on the trade that helped make EVERYTHING potential for me. I imply that is the trade that actually opened up doorways to many extra alternatives for me.
sK: So the place are we at now?
Daniel: Nicely, after taking a couple of months to seek for a brand new house/alternative to pursue, I made a decision it was time to leap BACK INTO community advertising and marketing. The one distinction this time is that I nonetheless have a full-time profession, but in addition juggling community advertising and marketing.
sK: What makes you suppose you are able to do it efficiently on a part-time foundation? Once I say “efficiently” I imply success as in “Daniel Music” -type success.
Daniel: There’s lots of skepticism that with out going full-time in community advertising and marketing, you can’t grow to be profitable. I am right here to show that delusion improper! I strongly imagine it is about TIME MANAGEMENT, and the environment friendly USE of time (that means: the standard of effort and planning) that results in success and NOT the AMOUNT or QUANTITY of time.
sK:…hold going, that is worthwhile stuff…
Daniel:…some individuals can clock in 40-50 hours into their community advertising and marketing enterprise and never make a dime, and there are a few of us, who can simply make 4-5 cellphone calls every week, and pull in an annual revenue of over 6 figures. What is the distinction? EFFECTIVE USE OF YOUR TIME! I’ve at all times been a multi-tasker.
sK: I believe that is vital for many individuals to listen to… I really feel that so many networkers mistake motion for progress…when it is actually a matter of intention and centered enery. So how lengthy has it been, or… how lengthy have you ever been inactive?
Daniel: Roughly 8 months is the time it is taken to: reevaluate, refocus, and readjust. I can not say that I am even at the moment “FULL-TIME” technically based mostly on the definition of most working class…however I can TELL you with confidence that I’m BACK in community advertising and marketing! I am not an beginner enjoying along with his hobbies, however an expert planning his enterprise.
sK: Acquired it… sounds such as you’re critical…you realize from what I find out about you, you actually are an enormous proponent (no less than in my view) of not “loving” Community Advertising, however appreciating its capability to ship time and freedom with the intention to pursue what you actually do LOVE….. Would you say that’s correct?
Daniel: Uh sure and no… I imply I do LOVE community advertising and marketing, however I believe what I “LOVE” about community advertising and marketing is de facto it is capability to open new doorways and unlock new ranges of potential which weren’t out there to you beforehand. I imply it is nice that you would be able to earn money by way of community advertising and marketing, but when that is your end-all objective, then it is fairly unhappy and limiting. Community advertising and marketing gave me not solely the monetary freedom, however the TIME freedom (which is MORE vital – as time is NOT replenish-able like cash is). The time-freedom gave me the possibility to pursue my different passions of: pictures, vehicles, artwork, and journey. Community advertising and marketing for ME, has been the “Automobile” to me to pursue MY TRUE passions with out the restrictions that almost all jobs would offer you.
sK: Now there are individuals that would solely dream of reaching the degrees that you’ve got reached in two completely different corporations and spend a lifetime pursuing that… how had been you capable of do it with (2) completely different corporations?
Daniel: Haha… you suppose? The issue and reply lies proper within the query itself. Most individuals might solely “DREAM” of reaching these ranges. You’ll be able to’t simply WISH for it, or DREAM of it. You have to MAKE it, and CREATE it. You could connect a transparent motion plan, and technique to the objectives you wish to obtain, and go do it.
sK: You actually suppose it is that straightforward?
Daniel: Nicely, I can truthfully say that I used to be very blessed with an superior crew, nice management group, discovered the correct alternatives (however extra so the timing IN these alternatives), and a robust need to SUCCEED. As cliche because it sounds, “all of it begins with STRONG motivators we prefer to name “YOUR WHY’s”… make your “WHY’S” clear and the “HOW’s” grow to be very straightforward. I have been capable of construct a big downline group in (2) separate alternatives and hit management ranks that pay in extra of 6 figures a 12 months, however what individuals do not see is ALL of the planning, time, power, and arduous work that goes into doing it.
Daniel with one more strong crew at an organization perform.
sK: How vital is timing to success in MLM?
Daniel: It is crucial that you just discover NOT solely a GREAT alternative, however extra importantly have a look at the TIMING inside that chance. There are such a lot of nice corporations, which sadly the timing has come and gone. Any surfer will let you know, that with the intention to surf, you might want to catch the wave from the entrance, and never as soon as it is handed, that is how constructing a profitable enterprise is completed. So many individuals are sentimentally hooked up to their alternative (which is not improper – I nonetheless love my first firm to dying… it is like your first girlfriend, and you’ll at all times cherish these reminiscences), however you need to nonetheless bear in mind, we’re “BUSINESS” individuals and “BUSINESS” choices are generally finest made when you’ll be able to separate your emotional biases from them.
sK: Alright let’s speak slightly about precise expertise… what would you say is the one or two key expertise wanted to have the ability to begin over and construct giant and construct a crew shortly?
Daniel: Discovering a “good” alternative with “nice” timing; slightly than a “nice” firm with a “good” timing…I am positive most of your readers will perceive what I imply by that. With the ability to “odor” the place the subsequent alternative is could make you a fortune. Make the improper selection or choices as soon as too many, and also you lose your capability to affect or persuade individuals of that. The second skillset that may assist when beginning over and constructing a brand new crew is to create a strong basis… a home constructed on gentle sand will inevitably come crashing down, by no means neglect the foundations and fundamentals. Create a strong, duplicatable, and easy system that NOT solely your downlines will comply with, however you’ll comply with and simply GO TO WORK!
sK: You realize that strong community advertising and marketing corporations do a wonderful job selling motivational paraphernalia like books, CD’s, trainers/audio system and so on… in your opinion, what’s extra vital to success a strong skillset or a robust mindset?
Daniel: MINDSET!!!! If NASA can train a monkey to go to area, we are able to train you easy methods to do community advertising and marketing. Instructing and studying ability units is solely a selection and a course of… nothing too magnificent or magical with that. Having the correct mindset, or fertile soil upon which you’ll be able to plant, is the place the “MIRACLE” course of begins.
Daniel stands behind private improvement above private expertise.
sK: I extremely worth the significance of non-public improvement, what are your ideas?
Daniel: I’m a BIG believer on private improvement… It is modified my life! Having the correct mindset will make for an awesome basis to study all of your skillsets on. I’ve seen approach too many gifted community entrepreneurs (those that posses excessive quantities of expertise and skills) however lack the correct mindset go to the wayside… typically occasions they fail, not due to their abilities, however due to their mindsets.
sK: It is so true, even in my very own downline… I’ve seen among the most gifted presenters and trainers… simply crumble with a weak psychological body. Daniel…you have primarily stayed within the Well being and Wellness Business….no water filters, authorized providers, telecommunications, or the rest…. Why?
Daniel: HAHAHAHAhaha…. the Well being and Wellness revolution is right here to remain! This is not simply merely a pattern…The Wellness Business goes to be endlessly perpetual.
sK: What do you imply by “perpetual”?
Daniel: When the child boomers transfer on, we (Gen X and Y) will quickly exchange the grownup classes, we could ignore the worth of wellness merchandise now, being pretty younger, however it is going to quickly grow to be a precedence for us as we age, whether or not we prefer it or not. As soon as we transfer on, our youngsters will grow to be to subsequent grownup group. There shall be NO finish to the calls for and wishes of wellness-based merchandise. Plus what number of different issues have you learnt that you would be able to promote, and earn money from, however know that you’ve got made somebody’s life actually higher within the course of? I do not get too turned on about saving a couple of cents on somebody’s lengthy distance invoice, however I DO get turned on about saving somebody’s life…however that is simply me!
sK: We’ll put. It is a robust one I believe… but when we surveyed each considered one of your personally sponsored downline previous and current, what would they are saying is your biggest energy and what would they are saying is your biggest weak spot?
Daniel: Wow. That may be scary. Undecided precisely what THEY WOULD say…I actually do not know. I imply if I needed to take a guess, I might assume they’d suppose my capability to multitask and arrange is considered one of my main strengths. I have been instructed that I can get so much achieved in such a brief period of time. Individuals have typically requested, if I’ve efficiently cloned myself! I actually suppose that point administration goes hand in hand with the power to multitask and arrange. I used to be instructed by a mentor that I might enhance my productiveness and outcomes simply by merely being extra organized.
sK:…and a weak spot?
Daniel: As for a weak spot, I’m very choosy and a perfectionist. It drives me nuts when issues aren’t achieved to a 110% and achieved completely. These excessive requirements hold me and my groups acting at the perfect of our talents however it additionally units me up for numerous hours of stress and nervousness.
sK: We talked about this privately and earlier you gave me an awesome analogy of evaluating it to breaking apart with a primary love, might you share that with us….what it is like (for no matter motive) while you resolve to depart your first MLM firm, particularly after a lot success with it?
Daniel: Whew… for a second i assumed you needed me to touch upon my breakup with my first girlfriend!
sK: No, that is one other time…most certainly one other weblog.
Daniel: Haha… nicely after we be a part of our first MLM firm, we are likely to get very emotionally invested into the corporate. Every little thing is model new and thrilling for us. It is the primary time writing new objectives, the primary time inviting, the primary time constructing a crew, and so on. Due to all these “FIRST” time experiences, we develop a robust attachment to those reminiscences. These attachments are typically extra based mostly on feelings slightly than logical or rational ideas. If you’re younger and in your first relationship, it may be generally harmful. It’s possible you’ll select to disregard indicators of hazard or points since you wish to imagine you might be actually in love. They are saying love makes you blind and I imagine it is generally that emotional attachment that generally compromises our logical or rational judgment.
sK:…so that you suppose it is improper to be emotionally hooked up to your first firm? Is not that part of dedication?
Daniel: No, there’s NOTHING improper with having a sentimental worth on your firm, however it does grow to be a problem when it prevents you from making good enterprise choices. I am positive it might be a no brainer, however most individuals would not wish to see a CEO of a serious firm make large choices for the corporate when they’re emotionally compromised or have a biased curiosity in one thing. The primary “breakup” is at all times going to be the toughest for MOST! I do know it was for me. I believed my world was going to be doomed once I first broke up with my “girlfriend”. Eventually, life will present you that there’s extra on the market. In the identical approach, you must by no means blindly flip away a possibility or overlook it merely due to an emotional or sentimental attachment to one thing they imagine to be real love. Separate the emotional attachment, and have a look at it as merely a enterprise proposal.
sK: Inform me extra about the way it was when leaving your first alternative?
Daniel: Once I left my first firm, and a big downline group (after constructing it for almost 4 years), it was a really painful and scary course of. It felt like stepping out into the darkish or into the unknown. After taking lots of time to analysis, and research my second firm, it was a sluggish however assured transition into the brand new firm. Positive sufficient, I do not remorse my resolution, and as a enterprise transfer, it was a whole success. Like relationships, after every breakup, you grow to be that rather more clever and skilled. You study what you favored about your vital different, and what you disliked. That info will SERVE YOU WELL when on the lookout for a brand new girlfriend.
sK: I am a proponent of analogies… proceed!
Daniel:…you already come ready for what to anticipate. The identical applies for community advertising and marketing. I made a ton of errors in my first firm however I took all of the data, expertise, and knowledge gained from my first firm, and utilized it to the second enterprise. I made positive to keep away from any of my former errors, and enhance on the previous, it is a refinement course of.
Is Daniel able to take center-stage once more?
sK: I really feel like that’s such an enormous resolution…. what do you personally search for when choosing a main alternative?
Daniel: There’s actually so much that I contemplate when trying to find a possibility. There actually is not a proper science behind the method both.
sK: Okay, give me like a 5-6 points you contemplate in a brand new firm.
Daniel: First off, you verify for the easy however vital fundamentals: 1) is the corporate legit 2) have they got a robust mission assertion or imaginative and prescient 3) have they got a marketable and credible product 4) the company crew and background 5) how is the timing of this firm 6) the compensation plan.
sK: Easy sufficient…
Daniel: These are simply among the verify lists I’m going by way of when on the lookout for an organization. I do lots of exterior analysis on the businesses I’m prospecting. Usually talking, I at all times select from a product-based firm versus a service based mostly firm, and extra particularly at all times within the well being and wellness trade.
sK: What about product line?
Daniel: I additionally now choose a extra condensed and focal product line. Coming from an organization that when had 50+ merchandise and a big catalog/worth sheet, I spotted it will almost paralyze a few of my downlines from ever studying the product line. A condensed or focal product line permits all of the members to shortly study the merchandise however on the similar time, get a way more concentrated efforts to market and expose a product. Among the largest and quickest rising community advertising and marketing corporations in current occasions have been with corporations who select a condensed or focal product line.
sK: I really disagree considerably, I really feel there are execs and cons of getting a bigger product line… however you make some legitimate factors…what concerning the compensation plan?
Daniel: I search for a comp plan that’s profitable, but in addition honest. I are likely to at all times imagine that the BINARY plan is the best of the essential kinds of comp. plans to construct. The fundamental logic is: if you cannot construct 2 legs, there isn’t any approach you’ll be able to construct 3 or 4. Then I actually look into the timing and progress cycle of the corporate. Is that this product or firm saturated and over uncovered? Is that this firm a startup? Most startups have the next threat of failure, however an organization that is too previous could not have any alternative left in it. That is why it is so vital to discover a firm that has a very good steadiness of stability and newness.
sK:…nicely since we’re on the topic… phrase on the social networking ‘avenue’ is that you just’re formally “again” within the sport. I heard that you just simply stuffed out an utility for a brand new alternative. Discuss a fortunate sponsor (whew)! With out entering into the plain query… what are you most enthusiastic about and what’s one facet of this enterprise that you’ll by no means be utterly snug with?
Daniel: Hahaha… I assume phrase will get out quick. Two weeks in the past I started posting very imprecise Fb standing updates about me on the lookout for alternatives in community advertising and marketing. Then a publish about “myself” inviting me to a gathering, for sure, that triggered a ton of publish feedback, inbox messages, emails, texts, and cellphone calls.
sK: What had been they saying or asking?
Daniel:…individuals providing offers, incentives, or simply pitching me on why I ought to check out their firm. Anyhow, so sure, after an intensive search course of, I can proudly say that I’ve discovered a brand new house to construct with. Paradoxically I additionally obtained the blessings of among the TOP earners in my earlier firm who would solely reward the corporate I selected…and sure, my sponsor is sort of fortunate. There’s nothing they may say or do to “promote” me on an organization. The one factor they will do is current to me the data that I requested. It’s as much as me to be “bought” or not.
sK: So then you definitely signed?
Daniel: I signed up, and began the method of constructing a crew yet one more time. The distinction now being that I’m doing this half time (which I answered earlier).It is also going to show to so many that you would be able to STILL construct a financially rewarding enterprise simply from a part-time dedication, so long as you might be critical!
sK: How excited are you?
Daniel: I am simply most enthusiastic about getting again within the trenches, and constructing one thing BIG once more. It is thrilling to see the thrill that is being generated by simply me coming again. I really need to admit I’m the luckiest man on the planet. I’ve so many supportive, and constant downlines, that I can not even categorical with phrases. Their encouragement and assist might be the most important motive why I nonetheless come again for extra. I am excited to see what we are able to do with this new car of selection, as I believe it is actually the best alternative the trade has seen up to now. The expansion of this firm is second to none.
sK: What concerning the second a part of my query, what a part of MLM will you by no means utterly be snug with?
Daniel: The one factor I will by no means be utterly snug with is realizing that not ALL my downlines will at all times be with me. I at all times miss my previous crew members and those who’ve not chosen to pursue community advertising and marketing. I miss the individuals from the previous corporations who selected to remain or had been simply on the sidelines.
sK: Do you ever contemplate going again to one of many corporations that you just had achieved earlier than?
Daniel: Who is aware of it COULD occur, however truthfully, I believe it is uncertain. I did not go away on a irrational or emotional resolution. It was an extended course of within the making. Plus I left partially as a result of I really feel strongly that the “alternative” that when was there was not there. It has NO reflection on the standard of the corporate or its merchandise.
The Numbers: A Candid Look Into Daniel’s Blueprint Of Quick Development In His New Alternative. When Is The Final Time You Had been This Detailed In Attaining Your Objective?
sK: As of immediately, (throughout this interview)… it has been a few week because you formally began…. how assured are you in getting again to an elite standing on this new enterprise?
Daniel: Umm… my present family tree reveals roughly 800+ downline at the moment within the system, most of which has been “power-legged” to present most assist and incentives for my crew members. I am simply starting to construct my different leg now and my iPhone has been dying on me mid-day on a regular basis for the final week.
sK: Pshh…800 new downline in a few week? That is alright I assume… (insane sarcasm clearly).
Daniel: I believe we’re off to an awesome begin! The place I will finally find yourself on this firm, I do not know. I can let you know that it will be thrilling both approach!
If historical past and observe document show true, Daniel shall be again on prime on this latest of ventures.
sK: How about I verify again with you afterward this 12 months? Daniel, I do know it has been extremely busy for you these previous few days, and I am sure you have not gotten a lot sleep. I respect you sharing with me and my readers some unbelievable perception, worth and data…. Better of luck good friend on this subsequent chapter.
Daniel: Positive factor Soomin! Let’s not be strangers!
Thanks for sharing,